almatar Group for Travel and Tourism participated in the World Travel Market (WTM) London exhibition, which took place from November 6, 2023, over three days, with over 4,000 exhibitors from 155 countries and more than 35,000 visitors.
This exhibition is one of the most prominent events in the global tourism sector, where tourism ministers, government representatives, travel agents, and industry experts gather to discuss the latest trends and challenges in travel and tourism.
The exhibition featured 75 conferences and panel discussions focused on updates in the tourism sector and ways to enhance cooperation between countries and tourism organizations. The event also provided opportunities to form partnerships and agreements aimed at attracting visitors and promoting tourist destinations.